The people in the store that was in a slow and still position finally got their excitement to catch up to them.

The unexpectedness of the toys had made them apprehensive to move, their stupid movements might break this Cloud 9 moment into a disappointing illusion after all.

Fortunately, the jock's punch complaint was not-so-pinchy waker to everyone as they finally took in whatever they could take in.

Freakin' toys were all around and everyone in the store can't help themselves but ogle at them.

It wasn't just any random toys from any other mall after all but things that materially depicted what wowed them in paper form.

From visually pleasing 2D planes, Creed Comics' stories and characters were now in holdable and playable 3D.

Who among the Creed fans can resist such an abrupt shift and jump of their favorites? They even forgot that Volume Books was their major motivation for today as they toured the themed stalls.

The assortment and diversity of quality and eye-catching toys assaulted them and they seem to not be able to look away.

The crowd in the Creed Store wasn't isolated in that sentiment as every other crowd in every comic book store, with Creed Toys, were experiencing the same thing.

Every direct market worked hard to shock and aesthetically advertise their new money-churning products after all.

The store owners who saw the crowd reactions had Mr. Krab's dollar eyes while every well-off customer wanted to take everything back to their home.

Every merchandise in stall at every Creed title station was calling out to them after all.

Dragonball toys were exotic and diverse with characters and an assortment of designs to go with them.

TMNT toys were action-packed and action-ready as its humorous and hero-heavy comic story.

ThunderCats was as grand and intricately designed so it was quite amazing how their toy adaptations turned out to exceedingly depict that intricate grandness.

Predator and RoboCop was the most unversatile and sole character-focused among the Creed titles but they were still appealing as ever.

The Predator toy line was as scary and intimidating in its toy forms while RoboCop was a cyborg-y and tough as a law-enforcing half-robot could be.

Perhaps the biggest and greatest showcase among the toys was the transforming Cybertronians.

Autobot or Decepticon. However their moral alignment might be, their toys were as transformative and amazing versatile as can be.

The Cybertronian Chronicles were many toys rolled up in one and everyone can't help but want them.

----

As everyone in the stores excitedly shuffled through the many displays and already clamoring to have their own, Alexander just looked on with interest and inward amusement.

Even little Milica and Miss Galina, who already knew the Creed's toy venture, were caught up with the store atmosphere as they strolled along with the crowd as well.

It was a good thing that the new store arrangement took accessibility and spacing into account, so viewing troubles and toy-hogging was down to a minimum.

Of course, this excitement fever couldn't have been achieved if the costumer's had expected things. Volume Books was supposed to be the biggest December surprise, so it can be understood how much bigger the toy surprise had assailed them.

As much as Alexander had a higher viewpoint of what was happening, he also had to survey along to reminisce on the processes he and the Creed Toys' creative team went through to achieve the current toy selection.

The true material production process was tedious and troublesome but Alexander had much connection to the conceptualization of it all.

He did use future toy concepts and had his 80s team achieve it to their fullest after all.

Future Hasbro, Mattel, a bit of Lego, and a whole lot of the McFarlane toy concepts. It should make sense that a lot of gimmicky 80s toys can only play second fiddle from that combination.

Using a much-advanced model for action figures that would pre-dominantly be present in many toy variations of things that take semblance from iconic characters.

Alexander has templates of many Creed characters and it was only a matter of picking which was the right one and right size ratio to work with.

After all, action figures are poseable character models made most commonly of plastic and based upon characters from a film, comic book, military, video game, or television program; fictional or historical.

Mattel is leading the girl doll initiative while Hasbro is much geared towards versatility and of course catering to the males half of the toy-playing population.

As Alexander is a fan of cohesiveness and coherence despite his fixation for chaotic programs, he used up whatever he could take from both "action figure" toy professionals.

From the get-go and all-encompassing the many franchises he had juggled, Creed Toys would emphasize on delegating a major and stable scale for everything.

As coherent as the storylines of his stories are, he also wanted to translate that into the toy and material form of his franchise formula.

If the main character was at this size, then the other characters in the story roster would follow suit as well. It provides a balance to everyone and improves the immersion of whoever would play with them.

It would also shoot up the collectibility and urged completion factors of the toys.

Of course, the merchandise can't just stick to stable and set-sized toylines as the special designs would also have their own precedence as well.

Aside from action figure scaling measurements that he learned from the toy industry seniors, Alexander also had Creed toys make use of the other hi-jinks that make toys tick.

One of them is the articulation factor that makes limbs and toy torso move as plausibly designed. Motion are mostly indicative of toys after all and it's the one that gives them variety and playability.

Accessories are another factor that he considered in his toy-making as his character's arsenal of props to work with are quite numerous and varying.

Accessories also happen to be the toy version of the much-hated microtransactions. Of course, Alexander opted for the accessories to be a packaged add-in to whatever toy character that his customers would buy.

Creed Toys also took packaging factors quite seriously as Creed Comics has become a staple for its appealing covers. The clutter of messy advertising and unnecessary texts were gone as the Creed toy packaging follows a much-streamlined look.

Even though most packagings are throwaways, it was better than the impression that the brand would give towards the consumers are standard labelings.

Of course, Creed Toys also made use of the "action feature" that any special toy could have albeit sparingly as they are gimmicks that tend to wear out and devalue toys when it is overused.

A superb toy can launch blasters but it becomes plain when the launchers become a dud. A toy with laser chests is amazing but would be considered a dud when the battery runs out or the laser is destroyed.

Action features and featurettes are what make toys stand out from the crowd but at the cost of obsolescence. As Creed Toys also used some special features, it was designed to be flaw correctible and easily fixed as long as the toy owner wants to.

Alexander knew the quirks of toys quite well and has his own judgment on what can make his toy venture stick out for the long run. Even the durability of things was one of the things he had stressed out to his team and the quality overseers in-charge of mass-producing factory products.

Using the best of many toy fields and minimizing flaws, Creed Toys should do quite well against the long-standing competitions it would face.